Carson Sweezy

Carson Sweezy

Episode 47 Carson Sweezy Episodes will include conversations with thought-leading entrepreneurs, emotionally intelligent business leaders and college and high school trailblazers who have accepted my challenge, discovered their ‘One Word’ personal brand and are...
Sesame Street

Sesame Street

Episode 46 Sesame Street What does it mean to be a brand? One of the most critical barriers to success is understanding what a brand is and what a brand is NOT.  I get this question all the time. Let me tell you what a brand is NOT: A brand is NOT a name, logo,...
Coca Cola

Coca Cola

Episode 45 Coca Cola What does it mean to be a brand? One of the most critical barriers to success is understanding what a brand is and what a brand is NOT.  I get this question all the time. Let me tell you what a brand is NOT: A brand is NOT a name, logo, tag-line,...
Ben & Jerry’s

Ben & Jerry’s

Episode 44 Ben & Jerry’s What does it mean to be a brand? One of the most critical barriers to success is understanding what a brand is and what a brand is NOT. I get this question all the time. Let me tell you what a brand is NOT: A brand is NOT a name,...
M&M’s

M&M’s

Episode 43 M&M’s What does it mean to be a brand? One of the most critical barriers to success is understanding what a brand is and what a brand is NOT. I get this question all the time. Let me tell you what a brand is NOT: A brand is NOT a name, logo,...